Are you looking to pursue a successful career in the fashion industry? Our MSc International Fashion Marketing part-time blended learning course is just for you!
In the afternoon of 28th March 2020, welcome to join a fashion industrial talk given by Ms. Catherine Zhao, former country manager of MAMMUT China.
2020年一场突如其来的疫情打破了许多人原本的生活节奏，而许多产业也由于这场来势汹汹的疫情受到重创。然而，电商巨头阿里巴巴和京东，正是在 2003年的“非典”危机后崛起的。历史上的每一个重创都会带来一个转折点，这或许就成为了下一个机遇的开端。后疫情时代，时尚健康产业会有怎样的新趋势？
3月28日（周六）下午， 户外运动行业专家、原猛犸象户外用品中国区总经理、曼彻斯特大学DBA校友Catherine Zhao女士将做客曼彻斯特大学中国中心在线分享会，围绕“继续前行”的主题，与您围绕时尚健康管理、环保服饰材料、智能健康等话题，着重分析后疫情时代影响下的中国时尚健康产业的发展。此外，作为曼彻斯特大学DBA校友、国际时尚营销硕士课程主任Pasty Perry博士的学生，Catherine女士还将分享自己在曼彻斯特大学的学习与体验。
During the event, Ms. Catherine Zhao will share with you the fashion industrial trend after the outbreak of coronavirus from different aspects such as health development, eco-friendly textiles and AI technology. As a DBA alumni as well as Dr. Patsy Perry (Course Director of MSc International Fashion Marketing part-time blended learning course)’s student, she will also share her memorable study experience with Dr. Perry and the University of Manchester.
14:00-14:05 Welcome
14:05-14:35 Keynote Speech: Catherine Zhao
14:35-14:55 An overview of the MSc IFM course
14:55-15:00 Q&A
 |
|
主讲嘉宾简介：Catherine Zhao女士
Expert in fashion/sportswear industry
Former country manager at Mammut China UoM DBA 2014 Intake |
近20年跨行业资深工作经验，拥有丰富的体育赛事、活动传媒、户外用品销售、品牌推广、渠道拓展、高层管理等经验。曾担任猛犸象户外用品中国区总经理，全权管理猛犸象户外用品中国所有公司业务（包含全渠道零售、电商及批发）、品牌、商品、财务、运营、及人力资源等，具有多元的行业见解与公众演讲经验。Catherine兴趣爱好广泛，曾游历近30个国家与地区，拥有独到视角与国际视野；户外运动与音乐深度爱好者，曾服役于上海游泳队并夺下全国冠军。
With nearly 20 years cross-industry working experience, Catherine is an expert in project and event management, outdoor product sales, branding, BD and senior management. She used to work as a country manager at Mammut China and responsible for the overall management of branding, merchandising, finance, operation, and human resources. She is also active and experienced in public speeches and sharing. Catherine has been to almost 30 countries across the globe and in love with sports and music. She used to win a championship in swimming nationwide.
活动详情:
活动时间: 14:00-15:00，2020年3月28日，周六
网址链接：报名成功后将另行通知
活动语言：英语
About MSc International Fashion Marketing
MSc International Fashion Marketing is a blended-learning part-time programme. The course is delivered online using web-enabled technology systems. There are also valuable opportunities to network face-to-face and experience fashion shows in major fashion capital cities across the world.
This course will equip you with the skills and knowledge that allows you pursue a successful career in the fashion industry. Core units provide a solid grounding in fashion marketing from the perspective of the retail brand, the consumer and broader society.
曼彻斯特大学国际时尚营销硕士项目拥有世界前沿的授课方式——在线学习与全球学术访问相结合，通过参访上海、巴黎、米兰这样的世界时尚之都，“身临其境”地学习时尚品牌的国际化战略、渠道、和营销，为您建立及发展行业网络、拓展全球视野，成为该领域独具眼光的专业化人才。
曼彻斯特大学国际时尚营销在职硕士课程 2020年9月班已全面开放申请！不需要时尚设计背景，所有对时尚行业感兴趣的职场人士或商科本科毕业生，均可申请。成功申请即可享有四期免息分期付款。
更多课程详情，请咨询曼彻斯特大学中国中心:
电话：021-62798660
EN