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Fashion Marketing | 曼大国际时尚营销在职硕士9月班正式启航!

日期:2021-09-09 浏览:2531作者:曼彻斯特大学中国中心

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9月7-9日,曼彻斯特大学国际时尚营销在职硕士课程2021年9月班于线上举行新生欢迎仪式。面对未来2年的学习之旅,新生们都怀揣着怎样的憧憬与期待?部分新生与我们分享了他们的期许。

国际时尚营销在职硕士

曼彻斯特大学国际时尚营销课程为身处时尚行业、或打算进入时尚行业的职场人士提供深造机会,本届入学的学生目前服务于奢侈品、传媒、零售百货、纺织、公关、电商等行业,平均入学年龄为26.4岁,拥有平均近6年的工作阅历,服务于包括PRADA, GUCCI, Tiffany&Co, Wavemaker, Bricks Media等品牌。



这些业界翘楚们主要来自德国、巴基斯坦、英国、印度、泰国、中国大陆、中国台湾。因受疫情的影响,本次工作坊和社交活动以线上线下混合的方式进行。身处国外及无法来上海的学生通过视频实时连线中国中心。





Aimen Jamil

Marketing Executive

PipelinePRO

I chose to do my Masters in International Fashion Marketing from the University of Manchester because I believe it is the perfect opportunity to explore the blend of business and creativity. After successfully graduating from UoM, I would love to work in brand management, helping to guide brands shape their vision in line with their goals and strategies and I believe that this program will teach me the valuable skills I need to be able to help brands in the fashion industry with compelling and marketable plans to execute and increase their sales, as well as expand their brand reach.




Anita Yeh

Marketing Manager

CHIEN-HSUN CO., LTD.

Being able to obtain a master's degree while working is the reason why I chose the International Fashion Marketing Program at the University of Manchester. Even though I have 4 years of marketing experience in the fast-moving consumer goods industry, luxury brand marketing is still a big challenge for me. Unlike fast-moving consumer goods, which are mass-produced, consumers of luxury goods pursue the rarity of the product and its value-added over time. I hope that through this program, I can gain knowledge from professionals and exchange ideas with people from different countries and industries. I believe this program will broaden my international horizons, making my life more meaningful.




Asma Daaboul

Social Media Lead

Wavemaker

We live in a dynamic and fast-paced world where every day a new trend arises. To succeed, it is always important to stay on top of the game by learning and growing. I believe that the MSc International Fashion Marketing (blended learning) will help me enrich my vision and express my creativity but at the same time allow me to widen my horizons in terms of perspective, creativity levels, strategic thinking, and developing additional skills. I am confident that the program will fulfil my ambition and help me progress in my career.




Phatwawit Tiawilai

Fresh Graduate

BA English for Business Communication

I believe in my zeal for fashion, curiosity in designer brands and marketing. My dream of starting my business has brought me to the attention of the MSc International Fashion Marketing at the University of Manchester, United Kingdom. A strong foundation in marketing strategies of luxuries is indispensable in the pursuit of my dream. After graduation, I aspire to become a marketing specialist in fashion brands. In the long run, I wish to establish my own international luxury clothing brand. That is why I believe my experience in fashion marketing and entrepreneurship from this course would better equip me to pave my path to success.


除了新生欢迎仪式,9月7日至8日也是曼彻斯特大学国际时尚营销在职硕士课程为期三天的线上和线下工作坊,2月班和9月班学生均有参与,虽然学生们都分布在世界各地,但是通过这个课程,来自不同行业和国家的他们认识了彼此。



9月7日,曼彻斯特大学中国中心主任傅潇霄女士于新生欢迎式上致欢迎词,“首先欢迎各位新生来到全新升级的中国中心。本届学生从行业背景到国籍都高度多元化,我相信未来两年的学生对于在座的每一位来说都是难忘且充满挑战的,这段宝贵的经历终将使你们受益。作为在线教育、混合型教学的领军者,曼彻斯特大学长期以来致力于为全球更多行业精英提供多元的教育机会,中国中心非常荣幸能够见证大学全新的国际时尚营销在职硕士课程在这里启航。”



紧接着,曼彻斯特大学国际时尚营销在职硕士课程主任Delia Vazquez博士及课程讲师Barbara Waters博士向学生们介绍了课程内容、课程目标及课程赋予的CIM资质。



傍晚,曼大校友吴向然博士倾情加入,与许久不见的Delia Vazquez博士视频连线,并与在场的新生们互通友谊。吴向然博士曾经是Delia博士的学生。对于新生们来说,这是一个绝佳的向校友学习的机会。吴博士在此次线上工坊中与学生们讨论了如何从世界的角度去学习。


Workshop & Networking


国际时尚营销在职硕士2022年2月班招生现已全面启动

曼彻斯特大学国际时尚营销硕士项目拥有世界前沿的授课方式——创新运用在线学习与线下工坊相结合,打破时间与地域限制。在为期两年的混合型教学过程中,您将有机会与行业领袖零距离接触的机会,对话高管和时尚大咖;与同专业校友直面交流,为您建立及发展全球化时尚行业网络;探索全球时尚行业前沿趋势及营销策略,成为该领域独具眼光的专业化人才。

曼彻斯特大学国际时尚营销在职硕士课程2022年2月班招生已全面启动,欢迎身处时尚行业、或打算进入时尚行业的职场人士加入。

2021年11月29日之前递交完整申请的成功申请人将享受10%先行者优惠。名额有限,请速与我们联系。



更多课程详情,请咨询曼彻斯特大学中国中心:

电话:021-60701317

电邮master@uom.ac.cn

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